英语电子书|Creativity in Public Relations (PR in Practice)
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书籍英文名：Creativity in Public Relations (PR in Practice)
书籍作者：Andy Green
书籍简介：Innovation sells. “Creativity in Public Relations” is a guide to bringing new ideas to the world of public relations. Emphasizing the creative process, the value of developing new methods over letting old ones stagnating, and using methods to create new opportunities for one’s business. A fully updated fourth edition uses recent developments to provide many new ideas, making “Creativity in Public Relations” a must for any business’ PR department.
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